How To Choose The Right Size Jar For Your Cannabis Product

by Lia Thompson February 5, 2023

Selecting the right size jar for your cannabis product is crucial not only for maintaining its quality but also for enhancing your brand's appeal and maximizing your profits. Packaging plays a significant role in a customer's experience and can impact everything from storage convenience to product preservation and shipping costs. In this guide, we’ll dive deep into the factors to consider when choosing the best jar size for your cannabis products. Let’s make sure your product looks appealing, stays fresh, and fits the needs of your customers!

1. Consider Your Product Volume

The volume of your product is one of the most important factors when selecting the perfect jar size. It's essential to choose a jar that fits the amount of cannabis or cannabis product you plan to package. Overfilling or underfilling can lead to issues such as:

Poor seal: An overfilled jar can prevent the lid from sealing tightly, leading to potential exposure to air, which can degrade the freshness of your product.
Inconvenience for customers: If a jar is too large for the product, it may seem wasteful or difficult for customers to access the full amount.

Think carefully about your product’s unit size (i.e., pre-rolls, grams, or concentrates) and how customers are likely to consume it. For instance:

Small jars (3.5g to 5g) are great for flower in single-use quantities.
Larger jars (28g to 1lb) work best for wholesale or bulk purchases.

2. Evaluate Product Consistency and Usage

Beyond the volume of the product, consider its consistency. Different cannabis products, such as flower, concentrates, edibles, or loose powder, may require specific jar features. The consistency of your product will affect the type of jar with the right opening and capacity.

Loose flower or granular products: Opt for jars with a wide mouth or a flip-top lid to allow easy access for scooping.
Sticky concentrates: Choose small, airtight glass jars with wide rims for easy removal.
Edibles or tinctures: Go for squeeze bottles or small jars with dispensing caps to prevent spills.

Proper container size ensures that your product can be used easily and with convenience, which encourages repeat customers!

3. Shelf Life Considerations

The shelf life of cannabis products should always be taken into account. Properly stored cannabis products that are well-preserved can stay potent longer, but choosing the right jar size plays a significant role in this preservation.

Shorter shelf life products (e.g., edibles or pre-rolls) benefit from smaller jars, as they will be used up faster and avoid product degradation over time.
For products with longer shelf lives such as dried cannabis or concentrates, larger jars can prevent air exposure over time while maintaining freshness.

Choosing the right jar size ensures your customers will enjoy your product while it is at its peak potency.

4. Impact on Shipping Costs

Another crucial aspect of choosing the correct jar size is its effect on shipping costs. Shipping larger or heavier jars increases both the weight and dimensions of your products, potentially driving up your overall shipping expenses.

Smaller jars can help keep shipping costs low, particularly for smaller quantities like 1g to 5g flower or vape cartridges.
Conversely, larger jars used for wholesale, bulk purchases, or products with a higher volume can increase packaging and shipping costs, reducing profitability.

Balancing product presentation and shipping efficiency is key. Plus, keeping costs lower can make your products more appealing in a competitive market.

5. Branding and Market Appeal

Your packaging is a critical part of your branding strategy. Jar size plays an important role in how your brand is perceived on the shelf or when displayed online.

Unique jar sizes: Selecting a less common jar size can make your product stand out in stores and online markets, distinguishing your cannabis products from competitors.
Design and style: A smaller, more elegant jar could evoke a sense of premium quality for high-end or luxury cannabis products. On the other hand, larger jars may work well for bulk products and cater to wholesale or value-conscious customers.

Having visually appealing packaging can enhance the overall customer experience, making your cannabis products look more attractive, while improving consumer trust.

Conclusion: Choosing the Right Jar Size for Your Cannabis Products

Choosing the right jar for your cannabis products isn’t just about the size—it’s about aligning your packaging with the overall quality, function, and image of your product. By considering factors like product volume, consistency, shelf life, shipping, and branding, you’ll ensure a higher level of customer satisfaction and better shelf presence.

Need durable, high-quality cannabis jars and packaging solutions to preserve your cannabis? At Creative Labz, we provide top-notch cannabis jars, packaging products, and much more to help grow your business. Explore our packaging options today to find the perfect fit for your cannabis products and streamline your distribution process.